SaaS Growth Consulting
Growth that scales.
I help B2B SaaS companies turn inconsistent growth into scalable revenue engines.Fix your pipeline. Build predictable SaaS revenue.
How I Help Let’s Chat
About me
I’m Nick, a GTM operator who builds revenue systems from scratch with 10+ years of experience working alongside SaaS businesses at every stage, from small to large-scale global enterprises. Having worked across 25+ SaaS products in start-up, mid-market, and enterprise PE-backed environments – I have developed GTM plans for ICPs ranging from SME construction to federal government. This is how I bring a real-world perspective that most consultants simply haven’t earned.
I’ve owned the full commercial funnel, operating across brand, demand generation, sales enablement, and customer expansion. I’ve taken businesses reliant on referrals and rebuilt them into diversified, inbound-led growth models that generate consistent, predictable pipeline.
My expertise spans the full revenue function: marketing, sales, RevOps, and channel partnerships. I focus on deep ICP understanding, market analysis, and building GTM strategies that actually get executed. I’m equally comfortable setting direction in the boardroom as I am rolling up my sleeves and getting it done.
How I help accelerate growth
I fix the gaps between strategy, pipeline and revenue
Providing you with end-to-end alignment across all of your GTM functions through an integrated, systematic approach.
GTM strategy
Define your ICP, positioning, and growth model so you stop guessing and start scaling.
Stop guessing which market/ICP to go after. I’ll build a clear, data-driven GTM strategy - from market sizing and competitive positioning to channel selection, funnel design, and revenue modelling.
Sales/RevOps
Turn pipeline into revenue with structured processes, forecasting, and execution.
Building a repeatable, forecastable sales engine — covering process design, outbound playbooks, team structure, and the operational rigour to scale with confidence.
Marketing
Build demand generation systems that create consistent, qualified pipeline.
Design and execute marketing programs that drive qualified pipeline sourced from demand generation, ABM, content, paid media, and website optimisation. Strategy and execution, not just advice.
RevTech
Design and optimise your CRM, automation, and reporting so everything connects.
The most commonly overlooked area of GTM. Audit, design, and implement a tech stack that works as a unified revenue engine from CRM configuration to attribution, lead scoring, and GTM dashboards.
Tailored Growth solutions, depending on your situation
Recognise yourself?
Every SaaS business hits a growth wall. Which one are you hitting right now?
Early Stage
Finding Traction
Great product. No repeatable pipeline.
You’re closing deals but need a repeatable system for continued growth.
Let's build the system
Growth Stage
Building Momentum
Pipeline exists, but it’s inconsistent and becoming harder to scale.
Marketing is running. Sales is selling.
But growth isn’t predictable.
Show me how
Scale Stage
Scaling Up
Revenue is growing - but GTM is becoming inefficient.
You've been scaling well, but:
- CAC is rising
- Conversions are inconsistent
- Teams are misaligned
Let's chat
What makes my approach different
Your customers only ever see one version of you. Having worked across businesses at every stage of growth, I align GTM departments across the full customer journey, delivering strategic alignment that separates a brand that converts from one that confuses.
Built from scratch
From ideation to external market analysis to execution. I have helped shape GTM motions from start to finish
Rebuilt stalled revenue
Analysed stalled revenue growth and helped build a new path forward without a complete GTM transformation
Operator, not theorist
I’m not a career consultant. I’ve led revenue functions from the ground up driving alignment across marketing, sales, RevOps, and partnerships.
Owned the full funnel
Most consultants own one piece of the funnel. I own all of it, connecting strategy to execution across every stage of the customer journey.